Award-winning writer, director, and producer Morgan Spurlock will visit UW-Milwaukee October 19 as part of the Distinguished Lecture Series. The Super Size Me director will deliver The Greatest Lecture Ever Told in the UWM Union Wisconsin Room, shining the "the definitive light on our branded future."
Spurlock will showcase his latest documentary, The Greatest Movie Ever Sold, which was funded on $1.5 million in product placement from a variety of corporations. The catch is that Spurlock details those same corporations in the documentary, which is about - what else - product placement in the media. According to The New York Times, Spurlock made about 600 cold calls to companies to fund the documentary, with many pleas shown in the film.
The event will be held Wednesday, October 19 at 7:00 pm, with advance ticket prices ranging from $5 for UWM students to $12 for general public, available at the UWM Bookstore. For more information on the lecture, visit UWM Sociocultural Programming's event calendar.
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